Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World’s Hottest Social Network Reviews

Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World’s Hottest Social Network

Pinterest Power:  Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network

Start Marketing NOW on the World’s Fastest-GrowingWebsite!
You thought Facebook, YouTube, and Twitter were big? Pinterest is outpacing them all. As a marketer, you can’t afford to ignore this amazing new platform.
Why should you start marketing right now on Pinterest? In a word: MORE. You’ll drive more traffic, get more customers, and make more money than ever! Pinterest Power provides all the tools, tips, and strategies you need to get going–right now, the right way.

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3 Responses to “Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World’s Hottest Social Network Reviews”

  1. Karen Tiede says:
    16 of 18 people found the following review helpful
    4.0 out of 5 stars
    Well worth the money, November 13, 2012
    By 
    Karen Tiede (Raleigh, NC) –
    (VINE VOICE)
      
    (REAL NAME)
      

    Full disclosure: I paid full (Amazon) price for my copy of this book (that is, I did not receive a review copy) but I did receive a ton of associated “reserve your copy in advance” material as part of the purchase. The goodies aren’t changing my review. I reserve five stars for books that pretty much change my core thinking about something, and Pinterest Power doesn’t do that. However, it’s good, it’s as good as any of the current crop of Pinterest how-to books, and I like the tone.

    One of the business-popular-tech magazines (Inc or Fast Company or Wired) covered the previous books about Pinterest a few months before Pinterest Power came out, and the reviews were all a bit dismissive. At that time, I held on to my money as a result. It may well be that Pinterest itself has matured and those books were premature. YMMV. I have followed Jason’s pins and blog for a while and I like his approach. Tested, responsible, pragmatic, proven.

    The book is easy, straightforward, and thorough, and if you’re serious about using Pinterest to generate traffic, leads, and sales, you will be able to learn a lot. It’s WAY cheaper than any of the on-line education I’ve seen, and covers at least as much if not a great deal more. More accessible, IMO, and bathtub friendly in a way anything online is simply not.

    I’m not completely happy with the explanation of how US Copyright law intersects with Pinterest (in short, the authors punted with an “IANAL” clause). IMO, businesses are much more likely to be the target of a copyright challenge, because we have (at least in the eyes of the prosecution) the money. Copyright law is not difficult. If you’re pinning for a business, you owe it to your business to understand how it works a little better than is explained here, although, I agree, the gist is correct: credit your sources (and, IMO, stay away from Tumblr).

    I don’t know whether the “don’t pin from this site” functionality was available before the book was written; I wish it had been addressed. National Geographic is the most prominent site I have discovered using that code; stolen NatGeog images are all over Pinterest (and probably a few on my boards, although I have deleted some that I since came to recognize).

    Somewhat minor quibble, unless your business is photography itself, which appears to have the most at risk.

    Elsewise, you’ll do well with Pinterest Power, you’re bound to learn something, and follow Jason’s blog and boards to stay up to date, because Pinterest is changing faster than paper can keep up with.

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  2. Avant-Carde says:
    8 of 8 people found the following review helpful
    4.0 out of 5 stars
    Worth the Purchase, January 6, 2013
    By 

    As a small business owner (handmade cards, gifts and decor – avantcarde.etsy.com), I purchased this book as a way to boost our presence on Pinterest. Given that our products are visually appealing, I knew that learning about the ‘power’ of Pinterest (and being a part of this new social media giant) would be important to the growth of our business. I have been very impressed with the book and its content. When I bought the book, I knew the basics of Pinterest and had already successfully set up an Account and created several boards. Since I knew nothing beyond that, I wanted a book that would guide me through leveraging Pinterest and integrating it into our overall marketing strategy. I learned tons and have been implementing many of the techniques presented. The book is easy to read, well organized and full of valuable information that will benefit any business owner interested in using Pinterest. Would recommend highly.

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  3. janet says:
    10 of 11 people found the following review helpful
    5.0 out of 5 stars
    Tons of GREAT information!, October 24, 2012
    By 
    janet

    Verified Purchase(What’s this?)
    I found this book easy to read and filled with lots of great information about marketing and Pinterest. The points listed at the end of each chapter were great at focusing on exactly what needs to be considered. Good for a beginner or a seasoned user of social networks, this helps to explain how to tie everything together and get the most eyes on your product.

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